Durkan Release on behalf of Mohawk
  • Industry News
  • AAHID Admin
  • August 13, 2021

Durkan Bringing The Waterways Project to the HD Expo + Conference

Durkan, the hospitality division of Mohawk Group, is bringing its latest initiative, The Waterways Project, to the upcoming HD Expo + Conference in Las Vegas. From August 24 through August 25, 2021, visitors returning to Durkan’s booth 2221 will be able to journey through new products, technologies and innovations that give back to the living waters that sustain us all.

As part of Mohawk Group’s The Waterways Project, Durkan will be showcasing its latest collection, Data Tide, at HD Expo. Data Tide’s patterning is the graphic interpretation of the positive ecological influence of Blue Carbon capture, translated visually through data sets. Living Product Challenge-certified, a selection of eight colorways references the confluence of estuaries, with gradations of colorways from light to dark to mimic transitioning waters. Three styles feature a combination of solid, heathered and twisted yarns for dimensional textures that celebrate the movement of water. 

Durkan’s Rheo Morph, another product offered within The Waterways Project, was inspired by the scar patterns that rivers leave on the landscapes they touch. Rheo Morph encourages respect for and protection of water ecosystems. Rheo Morph is available in Definity, Durkan’s exclusive Definity offers supreme creative flexibility across color, pattern and texture. The collection is also available in Durkan’s Pattern Perfect, PDI carpet tile and tufted broadloom.

Celebrating the 20-year anniversary of Durkan’s partnership with Virginia Langley, Lilayi’s designs are nature inspired and created with an abstract, organic feel and mood. Lilayi (pronounced “Lie-Lay”) is an African term from the beautiful untamed lands of Zambia and is translated as “the place to rest at sunset.” Lilayi is featured in Durkan’s state-of-the-art PDI tile format, which features proprietary high-resolution pattern design technology in 12 colors for customization.

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